About the role
SMEClabs markets industrial and professional training courses to students and working professionals. As a digital marketing executive intern, you focus on detailed research into our markets and audiences, and use it to build marketing that brings in the most enquiries for the lowest cost per acquisition (CPA).
What you will do
- Research each course’s market and audience in detail: who looks for it, and what they search for.
- Turn that research into a marketing strategy for search, social media and online ads.
- Work with the digital marketing team on campaigns, aiming for the most enquiries at the lowest CPA.
- Track how each campaign performs, and report what works.
What you need
- A real interest in digital marketing. Freshers are welcome.
- Care for detail in research, and comfort with numbers.
The internship is at the SMEClabs centre in Kochi.
About SMEClabs
SMEClabs is the research and training division of SMEC Automation Pvt Ltd, an industrial and marine service company working in India since 2001. It trains students and working professionals at its centres in Kochi, Trivandrum, Calicut and Nagercoil, and online.
