Digital Marketing Course Kollam

Are you looking for a skill to announce your presence to the world?

Digital Marketing Course Kollam gain knowledge in Digital Marketing course from our expert trainers at SMEClabs Digital Marketing Course Kollam, Kerala.

Many organizations are extending across the web interfacing with millions across the globe. Yet, there is a shortfall in essential skills to take them to the world out there and fail in their efforts. For a best career option, become a Digital Marketing certified professional and grab your dream job.Anyone from any background can start their career in Digital Marketing and can show case their skills Digital Marketing Course Kollam, Kerala.

Syllabus for Digital Marketing Course

Introduction To Digital Marketing

Marketing Fundamentals
Search Engine Optimization
Search Engine Marketing
Social Media Marketing
Email Marketing
Content Marketing and Copywriting

Marketing Fundamentals

How to Create a Buyer Persona
8 Ways to Find Your Audience Online
How to Identify Your Unique Selling Proposition

Search Engine Optimization

How Search Engines Work
Search Engine Basics
SEO Planning and Strategy
First Stages of SEO Implementation
Keyword Research
Use Wikipedia, Forums for Keyword Research
Creating Content Clusters for Content Marketing
App Store Optimization
Google Hacks to Improve Your Search Ranking
Optimizing for Voice Research : Crack Google’s latest Algorithms
Optimizing a SEO Friendly Website
Mobile and Local SEO
Tracking Results and Measuring Success
How to do Backlink Audit & ﬁnd potential forums for posting with competitor research

Search Engine Marketing

Understand & Create Customer Journey
Keyword Research & Planning
Remarketing, RLSA & Dynamic Targeting
Shopping PLA Ads & Smart Display Campaigns
YouTube Advertising
Quora Advertising
Understanding Search Theory
Understanding Keyword and Tools for Keyword
Writing Killer and Compelling Ads
Landing Page that Convert Searchers to Buyers
Advanced Optimization Techniques
Demystifying Quality Score
Understanding and Utilizing Advanced Geographic Targeting Techniques
Implementing Profitable Bid Strategies
Implementation of Testing Techniques
Adwords Report and Monitoring of Account.

Social Media Marketing

Facebook Marketing
Instagram Marketing
Twitter Marketing
LinkedIn Marketing
Pinterest Marketing
Using Hootsuite, Buﬀer,
Sproutsocial for Social Media
How to make Industry speciﬁc Social Media
Strategy

Email Marketing

How to write eﬀective content
How to increase leads through nurturing
Email Marketing
Strategies for B2B &
B2C businesses
Drip Email Campaigns
Best Email Templates for Communication

WordPress Design and Development

Why WordPress?
Introduction to WordPress
How to Choose a Domain Name
Domain Registration and Hosting
How to Install WordPress
Learn to Create Pages and Posts to WordPress
How to Choose and
Install WordPress Themes
Google Analytics for WordPress

Content Marketing and Copywriting

Introduction to Copywriting
How to Write for Your Buyer Persona
Tips to Write Magnetic Headlines
Interest, Desire and Action
How to Market Your Content
How to Identify Questions that are Worth Answering
How to Choose or Create a Blog Post to Link Back
How to Structure Your Answers for Maximum Clicks
How to Promote Your Website through Content Marketing

Inbound Marketing

Understand and implement the concept of funnel marketing
Strategize the plans for attracting a relevant audience using cost eective methods
Learn to use automation tools such as HubSpot,
Push Engage & landing page builders
Start to strategically analyze your campaigns and tactically improve them

Web Analytics

Understanding Google Analytics (Top Rated tool in Industry)
Bing Webmaster Tools
Website tracking through
Google Tag Manager
Understanding User Flow & how to create Industry wide reports

Affiliate Marketing

Affiliate Marketing
Basics – How to Choose an Affiliate Marketing Niche
Steps to Get Started with
Affiliate Marketing
Fundamentals of
Choosing Great Offers that will Make the Most Money
Comparison of Major Affiliate Sites
Marketing to Drive
Traffic to your Affiliate Products
Additional Ways to Generate an Income Online

E-Commerce Seller / Marketplace

Introduction to E-Commerce/Online Marketplace
Preparing to Sell on Marketplace
Marketing & Advertising
The First Sales
Post Sales Engagement
Metrics & Analytics
Continuous Sales Improvement

Growth Marketing Master Class

Find profitable platforms
Spy on other aliates
Run profitable campaigns
Scale successful campaigns to multiply earnings
Tools used by super-growth hackers

Specialization Modules

Introduction to eCommerce & Shopify
Dropshipping
Creating & managing your Shopify store
-Adding Products to your Shopify
-Extending functionalities with Plugins
-Adding Pages & Navigation
-Blogging on your Shopify store
-Store settings (payments, taxes, shipping etc.)
Going live & managing transactions
Setting up for success
-Shopify Analytics & Reporting
-Connecting with Facebook
-Setting up Discount Coupons

Facebook Marketing

Facebook Pages and Post Best Practices
Facebook Ads –
Optimization and Reporting
Facebook Messenger, Shop, Pixel
Building Brand Awareness
Driving Online Sales/Leads

Media Buying & Planning

Setting up the objectives
Understand the key tasks to draft an “awesome” digital media plan
Segmentation & targeting of the audience
Best practice to execute the campaigns
Multiple formats & appropriate for our targeted digital platforms

Programmatic Marketing

Real-time bidding
How Programmatic
Advertising Works
Types of Programmatic Advertising
Advantages and Challenges

How to become a Freelancer in Digital Marketing

Brand’s Necessity To utilize Digital Marketing Services
How The Brand Is
Currently Reaching Out To Customers?
Generating Custom
Reports & Automated Reports
Evaluating Other Digital Marketing Services Providers
Creating Customized Presentations and Proposal
Setting Expectations and metrics to track performance

Integrated Digital Marketing Strategy

The Customer
-India on Digital – digital trends: internet users, male v/s female, age groups,
-Devices, multi-screening,
Marketing Principles: AIDA, Purchase Cycle,
Moments of Truth
Creating Digital
Moments of Truth – AHA Moments
Digital Strategy:
Branding v/s Acquisition. What would dier?
Analytics (Attribution: various models, cross-device)
Campaign Optimization – Test, Learn, Deploy what works. Repeat

Awards & Experience

Google Adwords Certification
Hub Spot Inbound Marketing Certification
SEMrush Certification
CDME (Certified Digital Marketing Expert) from SMEClabs
On Job Training Certificate from SMEClabs

Online Digital Marketing Course

Start instantly and learn at your own schedule, Digital Marketing Course, Quick to become a professional.

Classroom Digital Marketing Course

Digital Marketing Course in Kollam, Get Digital Marketing Course training in Classroom at limited locations. Alappuzha, Ernakulam, Kochi, Idukki, Kannur, Kasaragod,Kollam, Kottayam,Kozhikode, Malappuram, Palakkad, Pathanamthitta, Thiruvananthapuram, Thrissur, Wayanad, Kerala

Practical only subscription

Subscription for remote lab connectivity. 24x7

Flexible Schedule

Set and maintain flexible deadlines.

What is Digital Marketing Course?

Digital Marketing Course Kollam, Kerala

Digital Marketing Course Kollam Digital Marketing is one of the promising career in the job market. By using various tools it helps to grow a business in the digital world. Currently there are a lot of industries which depend on social media to promote their products at SMEClabs Digital Marketing Course Kollam, Kerala. This leads to an immense opening for freshers, individuals and experienced working professionals.

SEO

SEO is the process of showing you when people search for you. This will helps to get an organic traffic leading to a growth in your business.

Social Media Marketing

The coolest way to promote your service on social media platforms. This makes an efficient way to communicate with your audience.

Email Marketing

An efficient method to convey your service to a group of people. Email marketing helps you to get a potential audience.

Content Marketing

The way in which a business can communicate to their customer. This can be through website, blogs, articles

WordPress

The way in which a business can communicate to their customer. This can be through website, blogs, articles

Affiliate Marketing

Affiliate marketing is the best way to create a continuous flow of money through a commission method

Google Ads

The way in which a business can communicate to their customer. This can be through website, blogs, articles

Web Analytics

It is an analysis which helps you to understand the customer activities in the website.

To Know More About Digital Marketing Course Kollam

Tools included in the Digital Marketing Course

The SMEClabs Advantage of Digital Marketing Course Kollam

Strong hand-holding with dedicated support to help you master Digital Marketing

Learning Support

Doubt Resolution

Live Interaction

Learning Support

Doubt Resolution

Live Interaction

Trending Add-ons Courses

Email Marketing

Content Marketing

Mobile Marketing

Brand Management

FAQs

Leading Digital Marketing Course Kollam?

Digital Marketing Course Kollam Join SMEClabs for an incredible future in Digital Marketing. Digital Marketing training by SMEClabs is one of the most extensive Digital Marketing Course Kollam, Kerala. It includes SEO, YouTube Marketing, Facebook Marketing, Google Adwords, Google Analytics, Email Marketing, LinkedIn Marketing, WordPress, Market Research and App Store Optimization Digital Marketing Course Kollam, Kerala.

Advanced Digital Marketing Course Kollam Using AI | SMEClabs

Trending Digital Marketing Course Kollam. Learn from highly qualified experts with no cost EMI. 100% placement assistance, online & offline classes SMEClabs

Course Provider: Organization

Course Provider Name: SMEClabs

Course Provider URL: https://www.smeclabs.com/digital-marketing-course-kollam/

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5

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Digital Marketing Course Kollam

Syllabus for Digital Marketing Course

Online Digital Marketing Course

Classroom Digital Marketing Course

Practical only subscription

Flexible Schedule

What is Digital Marketing Course?

Digital Marketing Course Kollam, Kerala

SEO

Social Media Marketing

Email Marketing

Content Marketing

WordPress

Affiliate Marketing

Google Ads

Web Analytics

To Know More About Digital Marketing Course Kollam

Tools included in the Digital Marketing Course

The SMEClabs Advantage of Digital Marketing Course Kollam

Industry Mentors

Student Success Mentors

Q&A Forum

Expert Feedback

SMEClabs BaseCamp

Live Expert Interaction

Trending Add-ons Courses

Email Marketing

Content Marketing

Mobile Marketing

Brand Management

FAQs

Leading Digital Marketing Course Kollam?

Advanced Digital Marketing Course Kollam Using AI | SMEClabs

Follow us!

Top Courses

Products

Company

Developments & Outsourcing

For Business

Work with us

Discover

Consultancy Services

Connect with us

India

USA

Singapore

Dubai

Our Training Centers